So what’s it take to get you to remember a television commercial?

Sometimes it a catchy phrase, like “OMG, INBD!”

But more likely it is a catchy song.  Here are some of my current favorites:

Kia Spectra
Just Can’t Seem to Get it Right Today – Joe Purdy
http://youtube.com/watch?v=IitjbUD_VUc

Apple MacBook Air
New Soul – Yael Naim
http://www.youtube.com/watch?v=-YUxbDEPFiM

Apple iPhone
Perfect Timing This Morning – Orba Squara
http://www.myspace.com/orbasquara

What are some of yours?